Consultant Insights - Quantitative
Insights
Independently design simple studies and execute and deliver simple projects.
- Location
Lahore
- Type
Full Time
- Reports To
General Manager/Vice President, Insights
Responsibilities and Duties
Language & Communication
- Communicates fluently in English (Written & Spoken)
- Communicates fluently in Urdu (Spoken)
- Understands and gives instructions and directions clearly
- Questions where appropriate to develop complete understanding of assigned tasks/projects, and otherwise as well
Leadership
- Proactively responsible for own learning and development
- Promote team spirit & positivity
- Maintains personal well-being and balance
- Leads by example and lives the Company's Values
Research – Project Planning & Proposal Development
- Review client’s Research Brief & coordinate with the client for any clarifications or inputs required.
- Coordinate & negotiate with Project Management team for project cost & timelines.
- Develop research proposals based on the Research Brief & clarifications/discussions with the client.
- Coordinate with the client for any inputs on the proposal & finalize the proposal accordingly.
Research – Financial Management
- Coordinate with the Finance Team for Project recording, formalities & initiation.
Research – Questionnaire Design
- Coordinate with the client for any inputs required for the questionnaire e.g. touchpoint & pricing details, key communication messages etc.
- Develop English Questionnaires using Q-Lib / MS Word.
- Coordinate with the client for any inputs/feedback on the English Questionnaires and finalize & lock the English Questionnaire accordingly.
- Coordinate with the relevant team to finalize the Urdu / translated questionnaire.
- Coordinate with the Project Management team & client for development & finalization of English & Urdu scripts / CAPI questionnaire
Research – Project Set-up & Execution
- Prepare & finalize field Master Kit documents in coordination with the Project Management team.
- Conduct Master Briefing Session to train field team.
- Supervise & monitor Interviewer Briefing & Mock sessions and Fieldwork Execution.
- Understand & Resolve queries raised by Project Management Team, Field Team & other functions.
- Coordinate with Project Management team for monitoring of Quality Control Procedures & Outputs.
Research – Analysis & Report Writing
- Prepare & finalize analysis plan in coordination with the Project Management.
- Coordinate with the Project Management / Data Processing Team to finalize the data file.
- Develop a project report containing the research findings.
- Coordinate with the client for any inputs/feedback on the report and finalize the report accordingly.
Research – Project Management & Supervision
- Ensure project is conducted as per the protocols & client expectations.
- Ensure project is conducted as per the committed timelines.
Client Development & Management
- Develop a healthy working relationship with the client.
- Understand the industry dynamics & client business.
- Understand the various team members in the client team & communicate/coordinate accordingly.
- Communicate and coordinate with the client at various stages of the projects as detailed above.
- Handle simple client project queries regarding research inputs and outputs.
- Coordinate with seniors to handle complex client queries regarding research inputs & outputs.
Qualifications
- Completed Post Graduation – Degree in Business Administration, preferably but not limited to marketing.
- Fresh Graduate or with a minimum 6 to 1 year of experience.
- Computer literacy – proficiency in MS Office.
- Business writing skills.
- Presentation skills.
- Basic commercial skills (cost and time management).
- Strong attention to detail.
- Marketing knowledge and a thorough understanding of marketing research principles.
- Open to travelling across the country for briefings & fieldwork accompaniment.
- Flexible.